The AI workspace for indie beauty brands

Formulate smarter. Ship faster.

You have the formula in your head. Formulate360 turns it into a batch-ready, label-ready product — costed, documented, reviewed — at a price an indie brand can actually pay. Built for indie beauty founders, solo cosmetic chemists, and small private-label labs.

What do you formulate?
BUILD

Formulate with intelligence

Start from a blank formula or a prompt — 'anhydrous serum for dry skin,' 'gentle cream cleanser' — and build a formula the way you actually work. Ingredient tables, phase management, and real-time percentage validation keep every batch math-correct before you scale it. Search a curated library of cosmetic ingredients and let the AI assistant suggest proportions, substitutions, and preservative systems.

  • AI-assisted formulas with real-time percentage balancing — serums, lotions, cleansers, color cosmetics
  • Curated ingredient library with INCI names, functions, and use-level guidance
  • Batch scaling with cost-per-unit — know what a 500-unit run costs before you commit
AI-BALANCED · 15% ACTIVE

Vitamin C Serum

AI-assisted formula with real-time percentage balancing across water, oil, and cool-down phases

ASCORBIC ACID 15%

Ascorbic Acid 15%

AI balances pH and stability within the water phase

TOCOPHEROL 1%

Tocopherol 1%

Antioxidant matched to the oil phase with use-level guidance

FERULIC ACID 0.5%

Ferulic Acid 0.5%

Cool-down stabilizer added at the right stage of assembly

REGISTRATION-READY · SAFETY REVIEW

MoCRA Compliance Review

MoCRA registration readiness, safety substantiation, and stability projections for cosmetics

STABILITY 12 MO

Stability · 12 mo

Shelf-life projections and preservative efficacy modeling

SAFETY REVIEW

Safety substantiation

Toxicology screening and restricted-substance detection

PRESERVATIVE

Preservative efficacy

Challenge-test readiness for water-phase formulas

VALIDATE

Ensure compliance and safety

Before you send anything to a contract manufacturer or put it on a shelf, run the formula through compliance review. It flags restricted ingredients, use-level concerns, and labeling gaps against current cosmetics expectations. You still own the final call: every output is formulation assistance, not a substitute for a qualified formulator or regulatory professional.

  • Compliance review against current cosmetics expectations — FDA cosmetics, INCI, labeling
  • Restricted-substance and use-level checks with citations you can actually read
  • Compliance review records you can keep and reuse for every formula
SHIP

Generate documents and launch

Turn the formula into the paperwork a contract manufacturer, retailer, or marketplace actually wants. Generate manufacturing SOPs, product specs, and INCI-compliant label drafts with ingredient listing, net quantity, and responsible-person fields. Run per-unit cost and margin analysis across suppliers. Export everything as PDFs you can send the same day.

  • One-click SOPs, product specs, and label drafts from your formula
  • INCI-compliant label templates (ingredient list, net quantity, responsible person)
  • Cost-per-unit and margin analysis across suppliers
GENERATED FROM YOUR FORMULA

INCI Label + Batch Record

Auto-generate INCI-compliant labels, batch records, and spec packs from your formula

LABEL PANEL

Label panel

INCI-compliant label templates — ingredient list, net quantity, responsible person

COST / UNIT

Cost per unit

Per-unit cost analysis and margin optimization across suppliers

SOP + COA

SOP / COA pack

AI-generated SOP and COA documents ready to send

Simple, transparent pricing

Start free. Upgrade when you need AI, compliance, or team features.

Free

Try it out

$0forever
  • 3 formulas
  • AI assistant (limited)
  • Formula builder
  • Batch scaling
  • Cost calculator
Get started free

Starter

AI when you need it most

$19.99/month
  • 10 formulas
  • AI assistant
  • Formula generation & troubleshooting
  • Optimize mode
  • All product types + custom
Start Starter
Most Popular

Pro

Unlimited AI formulation

$49/month
  • Unlimited formulas
  • Advanced AI
  • SOP generator
  • Compliance risk review
  • PDF export
Start Pro

Enterprise

For teams & manufacturers

$199/month
  • Everything in Pro
  • 10 team members
  • Priority AI
  • API access
Contact Sales

No setup fees · Cancel anytime · Free plan never expires

Frequently Asked Questions

Everything you need to know about formulate360 formulation software.

What types of products can I formulate with Formulate360?

Formulate360 supports cosmetics and skincare (serums, lotions, cleansers, color cosmetics), nutraceuticals (capsules, powders, functional gummies, supplements), and cannabis and hemp products (topicals, tinctures, gummies). The AI assistant is trained on the ingredient chemistry, regulatory requirements, and SOP standards for each category. Cosmetics is where most indie brands start — it's fully supported from day one.

What is MoCRA and how does Formulate360 help?

MoCRA — the Modernization of Cosmetics Regulation Act of 2022 — is the biggest expansion of FDA authority over cosmetics since 1938. It requires facility registration, product listing with ingredient details, serious adverse event reporting within 15 business days, and records supporting safety substantiation (FDA: fda.gov/cosmetics MoCRA page). Formulate360's compliance review checks your formula against current cosmetics requirements and helps you keep the safety substantiation records and label data MoCRA expects. It is a formulation assistance tool — not a substitute for a qualified formulator or regulatory professional, and registration/listing are filed directly with FDA.

Does Formulate360 help with safety substantiation?

Yes. MoCRA requires the responsible person to keep records supporting adequate safety substantiation for each cosmetic product. Formulate360 surfaces use-level, restricted-ingredient, and labeling concerns during compliance review, and keeps a record trail you can build on. Safety substantiation is your responsibility as the product owner — Formulate360 organizes the inputs and flags the gaps, it does not certify safety.

Can I use Formulate360 for private label?

Yes — that's a core use case. Build the formula, get the cost-per-unit and batch scaling, generate the SOP and INCI-compliant label draft, and hand a contract manufacturer a complete package instead of a recipe in a spreadsheet. The Enterprise plan ($199/mo) adds team seats, priority AI, and API access for labs that run multiple brands.

How does the AI SOP generator work?

Once you build a formula, Formulate360 generates a manufacturing Standard Operating Procedure in minutes — batch instructions, ingredient handling, phase assembly, processing steps, and quality checks — ready for your manufacturing team or contract manufacturer.

Is Formulate360 compliant with FDA and industry standards?

Formulate360 provides compliance review that checks formulas against relevant regulatory guidelines (FDA cosmetics including MoCRA-era requirements, cGMP, labeling). All AI-generated outputs must be reviewed by qualified chemists and regulatory professionals before production. We are a formulation assistance tool, not a regulatory authority.

Can I use Formulate360 for a cannabis or hemp brand?

Yes. Cannabis and hemp remain supported product types — topicals, tinctures, gummies — with the same formula builder, costing, SOPs, and compliance review. Note that cannabis regulation is state-by-state and actively changing, so review outputs with counsel familiar with your state before production.

How much does Formulate360 cost?

Free plan with 3 formulas. Paid plans: $19.99/month (Starter), $49/month (Pro) for unlimited formulas, and $199/month (Enterprise) for teams and manufacturers.